Or maybe you’re pitching to investors, or maybe you’ve been invited to speak at a conference and you’ve got to get your slides together.
Where do you start? Most people would go straight to their previous presentation packs or those of their colleagues – to pick out slides that might be salvaged and reused. The urge is strong with this one. But I say, resist it.
It’s a trap!
We may think it’s the fastest and most efficient way to prepare for a presentation – but it’s not! You may end up with a slide pack that looks good – but it won’t be 100% fit for purpose. Why? Because you’re creating in a ‘let’s-use-what-we-have-and-fill-up-the-gaps’ mode rather than a ‘let’s-find-the-best-way-to-convey-this-big-idea-to-this-particular-audience-at-this-particular-event’ mode.
Here are 8 steps you should take before you even start pulling your slides together.